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Apple Strikes Again: Introducing the iPad

Steve Jobs, "The iPad is a magical and revolutionary device.... at an unbelievable price!" For over a month now the whole world has been talking about the "Apple Tablet", the "iSlate", the all-in-one sexy technology device that does it all. Today at Macworld 2010 our curiosity was fed with a remarkable gadget - essentially a larger, more powerful iPod. Apple, the company that brought us all-in-one iMacs, the ultra-thin Macbook Air, the 17" laptop, iPods, the Apple Music Store, the App store, and the iPhone has now unveiled their latest piece of sexy equipment.... The Apple iPAD. Many were expecting something more, something different, criticisizing Apple for not living up to the hype and "only" delivering a stronger bigger iPod (no USB, no CAMERA). Others detest the name choice, with women funnily disturbed at the female product the name conjures up... ... More »

CES 2010: Internet-connected TVs: Yahoo, Samsung, Roku and PopBox

Check out Assia Grazioli-Venier's article on Last100...(Below a snippit) Internet TV and Connected TVs were big topics at last year CES. This year we are seeing content-filled products coming to fruition, and deals being made to make watching Internet TV on the big screen a comfortable reality.  At CES this year the Internet set top boxes (STBs) evolved. But with the innovation comes fear. Cable companies fear of the complete disruption of their business model, and their concerns are warranted given the latest developments. At the center of everyone’s attention is the Boxxee Box, allowing users to find and watch online content directly from the TV. Boxee TV content includes CNN, CBS, and a myriad of Internet TV channels. Its remote features a full QWERTY keyboard on one side and a navigation pane on the other, to ease surfing and browsing... ... More »

CES and the Periscope Post

Check out my comprehensive review of this year's Consumer Electronic Show for the Periscope Post. Consumer Electronics Show 2010 Summary: Connectivity, Convergence, Cool Unless you’ve been living under a rock, you’ll have heard the blogosphere buzz and global news coverage about this year’s Consumer Electronic Show (CES) from January 7th to January 9th. Ever present in Las Vegas, CES is the Super Bowl of technology, the Disney World for Geeks, and a must-attend event for media industry folk. CES is where companies showcase their latest innovations, trends are set for years to come, and major deals are made behind the scenes. CES opened its doors in 1967 in New York. It’s astounding history boasts noteworthy announcements such as 1975’s Atari “Pong” game, the VHS VCR (1977), Camcorder (1981) and the Compact Disk (1991) among others. CES can be seen as a... ... More »

Our Collection of Media Predictions for 2010

Happy New Year Media Friends! Assia Grazioli-Venier and Flypaper.tv would like to wish you and your businesses a very fruitful 2010, full of innovation, growth and...fun!! As opposed to doing our own regular 2010 predictions, this year we thought we would collect a few brilliant links to what our colleagues are envisioning for 2010. Predictions for Music, Technology, Publishing, Social Networking, Online Video and More...Enjoy! (click on the relevant links to read the articles in greater detail) CNBC: Media Predictions 2010 Control over distribution will shift to consumers. Social media will grow and be increasingly influential. More content than ever will be produced, forcing media giants to distinguish themselves from unprofessional alternatives. ClickZ: Digital Media Predictions for 2010 Prepare to Make a Date with Data Opportunities With Mobile Apps New Ad Sizes and Formats Standardization in Media Buying Business Insider: 2010:... ... More »

Le Web in Videos

Alas we are not in Paris this year, too busy working with clients and getting work done! That said, we have been following LeWeb via twitter, UStream and the facebook community. See below some of the videos we have watched today... more to come as LeWeb progresses! (scroll all the way down for LIVE STREAM) Chad Hurley, Founder of YouTube talks Formula1, Fashion, Live Music Concerts and of course all things video.... Mike Jones, COO MySpace Ryan Sarver, Director of Platform, Twitter Ethan Beard, Director, Facebook Developer Network, Facebook Fireside Chat with Jack Dorsey, Inventor, Founder & Chairman, Twitter & Loic Le Meur, Founder, Le Web More on MySpace LIVE STREAM Live TV : Ustream... More »

Arnthor Birgisson’s Collaborations: Leona Lewis & Emilia de Poret

Arnthor Birgisson’s collaboration with Leona Lewis Arnthor Birgisson has co-written and produced two tracks on Leona Lewis’ new album ECHO, set for worldwide release this week. The first track, “I Got You”, is written by Arnthor Birgisson, Max Martin and Savan Kotecha, while the second, “My Hands”, is written by Arnthor Birgisson and Ina Wrolsen. Arnthor joined Aristotracks as a partner in 2008. Over the past 10 year, he has been successfully involved in productions for such artists as Britney Spears, Jennifer Lopez, Janet Jackson, Enrique Iglesias, Santana, Westlife, Shanye Ward, to name a few. Check out  Leona's site HERE Emilia de Poret’s new video Now or Never Aristotracks is scheduled to release a stunning new video for Emilia de Poret’s new single “Now or Never”. The video is directed by Marcus Lundin and features spectacular 3D effects by Visual Art.... ... More »

Luxury Loves Digital

A recent paper conducted by London-based Essential Research explores the role of digital advertising in marketing luxury brands. Covering the US, UK, France and Japan, the study exposes a global appetite for luxury goods across Asia and Europe. Flypaper.tv cought up with Beth Uyenco (Global Research Director, Microsoft Advertising) at the Monaco Media Forum last week. She sent over a comprehensive summary of the report for us to share with you. DOWNLOAD IT here A luxury engagement model developed by Microsoft describes the six fundamental ways in which consumers engage with luxury brands: Awareness, Admiration, Exploration, Consideration, Purchase and Ownership. It is the convergence of these engagements through multiple channels that builds stronger brands and drives consumer brand advocacy. Mapping digital advertising channels to the engagement model allows us to understand the different roles that each can play in a campaign.... ... More »

Live from the Monaco Media Forum

Flypaper.tv is in Monaco this week, attending the Monaco Media Forum...busily networking with colleagues, old and new. Some interesting panels too, all can be followed on our twitter feed. Highlight of today, so far, was a panel debate on FREE vs. PAID Online publishing world.  Arianna HUffington (Co-Founder & Editor in Chief, Huffington Post). Check our twitter feed for highlights of the battle! See the video on youtube here, and some of our notes on the hot debate below... MAKING NEWS: INTERNET JOURNALISM, IS IT JOURNALISM? Panel Notes DOPFNER: profits up 10% since last yr. if print is dead business, then this kind of death feels pretty comfortable! But i'm not complacent, its very challenging and great opportunity, 20% sales derive from online, I don’t share cultural pessimism, so I see it as an opportunity through digitization. HUFFINGTON: We PRODUCE NEWS,... ... More »

Facebook bitten by the Music Bug: Introduces MP3s to Gift Shop

It's been a great day for music with big news from Google, MySpace and now Facebook as well. Hot on the heels of the big splash surrounding Google's unconfirmed upcoming music service, Facebook is announcing that it will start selling music as gifts in the social network's Gift Shop. Interestingly, it will partner with Lala to provide the songs, the same company with which Google is partnering in its own venture. “You now will be able to purchase songs as gifts for your friends. The "Music and MP3s" section of the Gift Shop, powered by LaLa.com, offers over 8 million songs for any music lover from artists such as Beyonce, the Rolling Stones, Frank Sinatra, Imogen Heap and even Wolfgang Amadeus Mozart. Web songs are 1 credit each, while full, downloadable, and digital rights management-free (DRM) MP3s are 9 credits each,”... ... More »

ZenithOptimedia: ad spend expectations reduced for 2009

ZenithOptimedia,  the Publicis Groupe-owned media network, has downgraded its ad spend predictions after a “worse than expected first half of 2009”. The group now expects global ad spend to fall by 9.9% over the year, compared with a decline of 8.5% forecasted in July. Furthermore, despite predicting growth for online ad spend this year, ZenithOptimedia has now revised down its overall growth rate from 10.1% in July to 9.2%. The UK is set to decline more than the global average, with a drop in ad spend of 13.1% predicted for 2009. US ad spend is predicted to fall by 12.6%, Central and Eastern Europe by 20.9%, Africa and the Middle East by 11.4% and Western Europe by 11.2%. ZenithOptimedia has forecasted print to decline the most, with newspaper ad spend declining by 19.1% and magazines by 15.5%. As predicted in the... ... More »

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